PAX Technology, the world’s leading electronic payment terminal solution provider, and Loyalzoo, the leader in loyalty platforms for small and medium-sized retailers, have announced that Loyalzoo’s Digital Loyalty app is now available on MAXSTORE, an open eco-system designed to manage and provide 3rd party business applications, allowing banks and merchants to create their own independent application stores and provide value-added services via Android-based terminals.
"Being on MAXSTORE is a big event for us", said Loyalzoo CEO Massimo Sirolla."In the last five years we’ve worked on a lot of integrations with major smart POS providers. We realised at an early stage that to make loyalty a valuable add-on for merchants, it has to be integrated into the payment process. At a practical level, you need a solution that does not obstruct the merchant’s sales process. More importantly, we found that an integrated solution could leverage all the information coming out of the payment system itself. In other words, through careful integration, we can give merchants the kind of CRM system normally available only to big retail and hospitality. What we offer helps smaller merchants punch far above their weight.”
"We’re delighted to have valuable applications featured on MAXSTORE. Partnering with solution providers such as Loyalzoo is part of MAXSTORE’s strategy to provide a leading open-platform collaborative ecosystem which connects app providers,terminal managers, payment service providers and merchants." - Conor Devane, MAXSTORE marketing manager
The first of many projects this year will see the deployment of Loyalzoo on MAXSTORE to thousands of merchants in Ireland via TruePOS payment solutions. Using the Loyalzoo application on PAX A Android mobile SmartPOS, it will provide a highly integrated and feature-rich in-store solution with the smallest hardware footprint.
About PAX (www.pax.com.cn)
PAX Technology is an innovative global provider of electronic payment solutions, offering world-class, cost-effective and superior quality products. Building on its service excellence and proven leadership position, PAX is one of the fastest growing payment industry suppliers with state-of-the-art manufacturing facilities, excellent R&D capabilities and a worldwide network of sales and channel partners. PAX is listed on the Hong Kong stock exchange as PAX Global Technology Ltd. (00327.HK)